Special Topics

  • Stuttgart/Freiburg, Feb 20, 2013 - Across desolate steppe landscapes and through snow-capped mountains: this year for the first time global travellers will not only be able to discover the Silk Road, but also travel the length of the Pan-American Highway from Alaska to Tierra del Fuego - all from the comfort of a luxuriously equipped touring coach in the guise of a Setra S 515 HD from the new ComfortClass 500 series.
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  • Stuttgart/Orlando, Feb 6, 2013 - Setra was present at this year's United Motorcoach Association (UMA) Expo for buses and coaches in Orlando, Florida, (20 23 January 2013) with an exclusively equipped touring coach from the "TopClass S 417" range. The bus brand from Ulm in Southern Germany presented itself for the first time with its US variant of the European TopClass 400 on the stand of Motor Coach Industries International Inc. (MCI), Setra's new sales partner.
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  • Stuttgart/München, Dec 14, 2012 - This year, the trade magazine "busplaner" presented the "International busplaner Sustainability Award 2013" for the first time. Prizes were awarded for outstanding products and ideas in the bus and tourism industry. The award winners received their prizes in 14 categories from the Huss publishing house at the Kempinski Airport Hotel in Munich on 13 December.
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  • Stuttgart/Neu-Ulm, Oct 18, 2012 - Even more service and interaction. Parallel to the world premiere of the new ComfortClass 500, Daimler's Setra brand has extended its internet presence. In addition to the latest information about all current models, the user can find out everything they want to know about the bus ideas of the future at www.setra-bus.com. Visitors to the website can learn all about the new ComfortClass 500 touring coaches in all facets and details with the aid of extensive info blocks and visual camera tours.
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  • Stuttgart/Long Beach, Feb 15, 2012 - At this year’s United Motorcoach Association (UMA) Expo bus trade show in Long Beach, California (8–12 February 2012), the Setra brand showcased an exclusive TopClass S 417 touring coach and the very economical ComfortClass S 407. In addition to luxury items of equipment, this year’s exhibits feature the Electronic Stability Program ESP® which is standard-fit on US touring coaches provided by the Ulm-based brand from now on.
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  • Stuttgart/Neu-Ulm, Oct 24, 2011 - The organisers of the 2012 European Football Championship to be hosted jointly by Poland and the Ukraine from the 8th June to 1st July have put their trust in Setra coaches from Daimler AG. Hartmut Schick, Head of Daimler Buses: "We are happy and proud to be able to support one of the most important international top-class sporting events with our top-class quality from Ulm."
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  • Stuttgart/Neu-Ulm, Oct 19, 2011 - The Setra bus and coach brand presents itself with a new look on the Internet. The newly designed website www.setra.de goes online in good time for the “Busworld 2011” bus and coach show taking place from 21 to 26. October 2011 in the Belgian city of Kortrijk (Courtray). A luminous, friendly, background and a wealth of meticulously prepared information bring the openness and transparence of the Daimler brand to the foreground with even greater emphasis in this jubilee year of Setra’s 60th anniversary.
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  • Stuttgart/Cologne, Jun 30, 2011 - On the ocassion of the brand’s 60 anniversary, Setra will present the S 8, the first self-supporting coach built in 1951, as well as TopClass models S 415 HD and S 416 HDH, two vehicles of the current Special Edition, at the 2011 RDA workshop to take place in Cologne from the 26th to the 28th July 2011.
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  • Stuttgart/Nürburgring, Apr 15, 2011 - The Italian driver Roberto Magrini, representing the Cardinali bus company, won the 9th Setra Grand Prix, held from 12–14 April 2011 on the Nürburgring racetrack. This year’s event also marked the 60th anniversary of the Ulm-based Daimler brand. Johannes Backes of Nikolaus Backes GmbH in Weiskirchen was runner-up, while third place went to Jan-Erik Block, from the Husum-based Alfred Block Omnibusbetrieb, who also won the award for the most promising young driver. The women’s event was won by Arlette Zügel, driving for Omnibusverkehr Zügel GmbH, from the Swabian town of Wüstenrot.
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  • Stuttgart/Sarajevo, Mar 8, 2011 - Bosnian specialist magazine "Auto" has awarded the Setra brand the title of "2010 Coach of the Year". This is the third title that the brand from Daimler AG has picked up within a four-year period in Bosnia. After previously honouring two TopClass 400 vehicles - an S 417 HDH in 2006 and the Setra double-decker S 431 DT in 2009 - this year the jury once again voted a representative of the ComfortClass 400 onto the winner's podium in the guise of an S 415 GT-HD.
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  • Stuttgart/Neu-Ulm, Feb 22, 2011 - The Daimler brand Setra is extending its customer service offering. Since the beginning of the year, coach operators have been able to welcome passengers onto their Setra coaches with a personal on-board video. Making use of some eye-catching images, the four-minute film informs passengers about the ecological benefits of travelling by coach, and also highlights the special safety and comfort features of Setra touring coaches.
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  • Neu-Ulm/Prague, Dec 7, 2010 - The Setra Bus and Coach unit supports young bus operators from across Europe. On the initiative of the Ulm-based bus brand, 40 bus operators from Germany, Austria, Denmark, Italy, Luxembourg, Norway, Switzerland as well as the Netherlands and Turkey came together in Prague for the mutual exchange of information and thoughts. The overriding topic this year at the meeting of the Young Bus Operators, the eleventh to date, was the "change of generations".
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  • Neu-Ulm / Horw (CH), May 19, 2010 - High-quality Setra TopClass 400 and ComfortClass 400 touring coaches leave the customer centre of the Daimler premium brand every day. Within this series of individual, comfortable prestige vehicles, however, the touring coaches of the Swiss company Gössi Carreisen, based in Horw on Lake Lucerne, are in a category of their own. In the words of Marco Gössi, managing director and son of the company's founder, "we now promote the image of our company exclusively on the bus itself. We no longer resort to any other form of traditional advertising to publicise our company."
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  • Stuttgart, Mar 17, 2010 - With a contraction of 11 percent, the global bus market proved to be relatively stable in 2009, given overall economic developments around the world during that exceptional year. Demand in Western Europe was substantially more stable, declining by five percent. The city bus segment in particular benefited from strong public-sector demand, while the travel coach segment suffered a sharper decline. Demand in Latin America and Mexico decreased significantly, declining by 20 percent and 50 percent, respectively. By contrast, the markets in North America and Asia were about as stable as that of Western Europe.
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  • Hannover/Ulm, Sep 30, 2008 - Setra, a Daimler Brand, will offer all German new vehicle customers an additional service with the SetraCard from the beginning of 2009.The advantages of the new SetraCard carrying the Ulm bus brand logo, which is available for all Setra models of the TopClass 400, ComfortClass 400 and MultiClass 400, are very obvious:
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  • Ulm/Stuttgart, Sep 5, 2008 - Setra Buses, a Daimler AG brand, has captured the renowned international “Bus of the Year 2009” award with a low-floor bus. The honor marks the second time the company has been presented the award, which it last received in 1996. The S 415 NF from the MultiClass 400 series finished well ahead of its rivals in the “Bus Euro Test 2008” competition that was held in Berlin. The judges focused on the vehicles’ suitability for everyday use, as well as their workmanship, design concept, and economy.
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  • Ulm/Brighton, May 28, 2008 - An S 416 GT-HD belonging to coach operator “Crusader Holidays”, based in Clacton-on-Sea, was voted “Coach of the Year 2008” at this year’s UK Coach Rally in Brighton, England. This is already the third year in a row that a customer of Setra - the Ulm-based bus and coach manufacturer owned by Daimler AG - has received this distinction. In all, this is the 14th award Setra has been able to reap since the market launch of the Ulm-built coaches in the UK 26 years ago.
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