Heritage Venues

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  • Stuttgart, Apr 14, 2016 - In the spring of 2016 the new Mercedes-Benz SLC inspires an appetite for open-top driving. The compact roadster is the latest instalment in a two-decade success story which began in April 1996 with the premiere of the first Mercedes-Benz SLK. The compact roadsters with their characteristic Vario roof paved the way for an entire market segment focusing on open-top driving pleasure throughout the year.
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  • Stuttgart, Mar 30, 2016 - At Techno Classica 2016, Mercedes-Benz Classic will focus on the culture of open-top motoring. In Hall 1 of the show in Essen, the Stuttgart brand will present open-top vehicles in the tradition of the C-Class Cabriolet, S-Class Cabriolet and SL. Since the automobile was invented 130 years ago, it is, above all, luxurious cabriolets and sporty roadsters from Mercedes-Benz that have inspired the dream of open-top motoring. Even the meticulously crafted, airy architecture of the company's stand at the show will take up this theme.
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  • Stuttgart/Brescia, Nov 19, 2012 - The Daimler Art Collection will provide outstanding works for an exhibition next year at the Museo di Santa Giulia museum in Brescia, Italy. Daimler AG and the city of Brescia have signed a letter of intent to this effect. The exhibition will comprise twentieth century and contemporary international works of art.
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  • Stuttgart/Brescia, Feb 14, 2012 - “Mille Miglia” stands for the fascinating history of motor racing legends. Again and again, the famous racing sports cars from Mercedes-Benz and their drivers have reached new heights in this legendary Italian thousand-mile race. This is now being marked by the “Mercedes-Benz Champions at Mille Miglia” exhibition at the Museo Mille Miglia in Brescia. This event is the first highlight of the strategic cooperation between Daimler and the Museum in Italy, which was concluded in February 2012.
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  • Stuttgart/Brescia, Feb 14, 2012 - Daimler AG has entered into a strategic cooperation with the Museo Mille Miglia in Brescia, Italy. The aim is to highlight and strengthen the commonalities between the Mercedes-Benz Museum and the Museo Mille Miglia. Planned activities include a mutual exchange of exhibits.
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  • Stuttgart, Nov 10, 2011 - Building on our heritage, and innovation builds on tradition. Mercedes-Benz Classic embraces these values in a very special way through its Archives and Collection department. The archive, one of the largest business archives anywhere in Europe and undoubtedly the most complete in the automotive industry, provides a documentary record of the outstanding history of the company, its products and ideas dating back to the invention of the automobile in 1886. Its contents are testimony to the ability to develop visionary designs, and document a varied economic and social history.
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