Daily Newsflash from the me Convention 2019 in Frankfurt: "We've started" - Lewis Hamilton and Alan Walker open the me Convention

12.
September 2019
Stuttgart/Frankfurt

Stuttgart/Frankfurt. At 8 pm on Wednesday evening the time had come: the gates of the Festhalle at the Frankfurt fair were opened and the third me Convention is live! Bettina Fetzer, Head of Marketing Mercedes-Benz Cars and Hugh Forrest, Program Director South by Southwest (SXSW) officially opened this year's me Convention in the Festhalle at the Frankfurt Trade Fair, which runs until Friday, September 13th. After the premiere in 2017, the joint conference between Mercedes-Benz and SXSW came back to Frankfurt. International experts talk about the four core topics of the me Convention: Science, Business, Society and the Planet.

#createthenew
Interactive sessions, talks and talks invite the participants to be inspired by new ideas and impulses of renowned experts, because "there are countless challenges and at least as many opportunities to shape the future," says Bettina Fetzer.

Headliner of the evening: Lewis Hamilton, Anne-Marie Imafidon, Alan Walker
In their inaugural speech, Formula One World Champion Lewis Hamilton and Anne-Marie Imafidon, co-founder and chairwoman of the Stemettes organization, talked about what keeps them motivated to excel and how they can keep improving. Following the talk, Star-DJ Alan Walker, new brand ambassador for smart in Europe, performed in front of 3,000 guests on an exclusive live set in the Festhalle in Frankfurt. Live impressions can be found in the video.

me convention Program Day 2: Thursday, September 12
Today it continues with many inspiring, visionary and also surprising events.

Mia Stellberg
Sports psychologist Mia Stellberg, who oversees the eSports organization SK Gaming among others, started already at 10:00 am with her interactive session "sports sciences strategies to help you ace the same of life" on the applicability of sports psychology methods in everyday life.

Laura Dekker
At 12.30 pm, circumnavigator Laura Dekker had her talk "life on the edge". The young adventurer shared her special relationship to the ocean and her experiences through sailing in extreme situations.

Robert Habeck and Ola Källenius 
Robert Habeck, Federal Chairman of Bündnis90/Die Grünen, and Ola Källenius, Chairman of the Board of Management of Daimler AG and Head of Mercedes-Benz Cars, met at 3:00 pm for a talk on sustainability strategies, the mobility of the future and the compatibility of climate protection and economic growth.

"Next Gen of Innovation" 
The next generation of thought leaders - Cassia Attard, Hannah Le and Shalev Lifshitz - presented their ideas on "making solar energy scalable with quantum dots", "reversing aging with CRISPR-Cas" and "Humanity & AI". All three scientists are not yet 20 years old and are already doing pioneering work in their subject areas.

Pictures of the event and more information about the me Convention can be found in the special on Mercedes me media. In a video you will find more impressions of what's happening in Frankfurt.

Additional information about the aforementioned sessions as well as all the speakers is available on the official me Convention website: me-convention.com

About the me Convention

The me Convention is a collaboration between Mercedes-Benz and SXSW. This annual gathering explores major issues and promising ideas for society, business, science and our planet. Under the motto “create the new”, the third edition of the me Convention will bring together 3,000 curious, critical and engaged minds from across the globe. This event offers an environment that welcomes multiple perspectives, stimulates critical thinking and encourages experimentation to find concrete ways to bring our desired future closer to reality.

About SXSW

Founded in 1987 in Austin, Texas, the SXSW conference and festivals are dedicated to professionals working in the global creative industries. More than 417,400 participants from 106 countries attended SXSW 2019. The 34th edition will be held March 13-22, 2020 in Austin, TX.  www.sxsw.com.

About Mercedes-Benz

Resources for the press regarding the me Convention is available at: https://media.mercedes-benz.com/meconvention2019

The sustainable business strategy of Daimler AG

To Daimler, sustainability means creating value for all stakeholders on a lasting basis: customers, employees, investors, business partners and the society as a whole. The basis for this is the sustainable business strategy of Daimler in which the company takes responsibility for the economic, ecological and social effects of its business activities and looks at the entire value chain.

Press Contact

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    Ola Källenius Chairman of the Board of Management at Daimler AG and Head of Mercedes-Benz Cars, Robert Habeck Chairman of Germany’s Bündnis 90/Die Grünen party Dunja Hayali TV journalist, me Convention 2019, 11. – 13. September in Frankfurt, Photo: M.Nass / BrauerPhotos for Mercedes-Benz
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    Ola Källenius Chairman of the Board of Management at Daimler AG and Head of Mercedes-Benz Cars, Robert Habeck Chairman of Germany’s Bündnis 90/Die Grünen party Dunja Hayali TV journalist, me Convention 2019, 11. – 13. September in Frankfurt, Photo: M.Nass / BrauerPhotos for Mercedes-Benz
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    Dunja Hayali TV journalist, me Convention 2019, 11. – 13. September in Frankfurt, Photo: M.Nass / BrauerPhotos for Mercedes-Benz
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    Ola Källenius Chairman of the Board of Management at Daimler AG and Head of Mercedes-Benz Cars, Robert Habeck Chairman of Germany’s Bündnis 90/Die Grünen party Dunja Hayali TV journalist, me Convention 2019, 11. – 13. September in Frankfurt, Photo: M.Nass / BrauerPhotos for Mercedes-Benz
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    Ola Källenius Chairman of the Board of Management at Daimler AG and Head of Mercedes-Benz Cars, Robert Habeck Chairman of Germany’s Bündnis 90/Die Grünen party Dunja Hayali TV journalist, me Convention 2019, 11. – 13. September in Frankfurt, Photo: M.Nass / BrauerPhotos for Mercedes-Benz
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    Ola Källenius Chairman of the Board of Management at Daimler AG and Head of Mercedes-Benz Cars, Robert Habeck Chairman of Germany’s Bündnis 90/Die Grünen party, me Convention 2019, 11. – 13. September in Frankfurt, Photo: M.Nass / BrauerPhotos for Mercedes-Benz
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