In October, global sales were up at Mercedes-Benz for the first time this year. Mercedes-Benz was able to increase sales significantly in October by seven percent to 88,400 units (October 2008: 82,500. The smart brand sold 9,300 (October 2008: 11,300) units (minus 18 percent). With the delivery of 97,700 passenger cars (October 2008: 93,800), total sales at Mercedes-Benz Cars increased by four percent. The October sales increase was due to the E-Class and the new generation of the S-Class as well as to high growth rates in many regions such as North America and Asia/Pacific.