Banco Mercedes-Benz records best 1st Quarter ever
· In the first three months of 2009 alone, we financed R$ 684.6 million, a 42% increase over the same period in 2008
· Finame responded for 74% of financing
· Banco Mercedes-Benz’s portfolio totals R$ 4.9 billion
São Paulo – With the financing of R$ 684.6 million in new business operations, Banco Mercedes-Benz ended the first quarter 2009 with its best performance since it started operations in Brazil 13 years ago. Despite the turmoil in the commercial vehicles segment, the financial institution financed 42% more in volume than in the same period a year earlier when it totaled R$ 481.5 million. In units, it totaled 5,992 vehicles in the 1Q09 compared with 3,955 units sold in the same period last year. In the period Jan-Mar/09, we totaled 3,885 brand new Mercedes-Benz vehicles divided as follows: 59% trucks, 25% buses, 10% Sprinters and 6% automobiles.
“It is exactly in times of uncertainty that the automakers’ banks must step on the metal. In order to maintain the brand’s sales, we have been trying to create new appealing points for Mercedes-Benz products. In addition to promotional campaigns, the synergy between the automaker, the dealership network and the Bank contribute to this task”, commented José Francisco Ribeiro, Sales and Marketing director at Banco Mercedes-Benz.
Finame (a financing line for the acquisition of new machines and equipment accredited by the Brazilian BNDES) was the product with highest demand by Banco Mercedes-Benz’s customers, responding for 74% of the financing. In the period Jan-Mar/09, we financed R$ 506 million with this product, a 62% jump over the same period of 2008, when we released R$ 312.3 million.
Leasing represented 20% of operations, totaling R$ 135.6 million in the 1Q09. Compared with the same period in 2008, it reported a drop of 3% when it amounted to R$ 140.3 million.
CDC (Consumer Direct Credit), responded for 6% of financing (an increase of 49%), totaling R$ 43 million in the 1Q09 compared with R$ 28.9 million in the 1Q08.
With those results, the portfolio of Banco Mercedes-Benz topped R$ 4.9 billion (an increase of 32% compared with Mar/08, when it amounted to R$ 3.7 billion). The portfolio is divided as follows: Finame represents 65%, Leasing 31%, and CDC 4%.