Turkish fruit and vegetable wholesaler Cekok Gida orders150 heavy-duty Mercedes-Benz Actros 1844 LS trucks
Commercial vehicles with “the star” make up about 90 percent of the company’s fleet of more than 240 units
Stuttgart / Istanbul, Turkey – Daimler’s subsidiary Mercedes-Benz Türk has reeled in another major sale. By placing an order for 150 Mercedes-Benz Actros 1844 LS trucks, Turkish fruit and vegetable wholesaler Cekok Gida continues to put its trust in the dependability of Mercedes-Benz trucks. The food company relies primarily on Mercedes-Benz Actros trucks, which make up about 90 percent of the firm’s total fleet of more than 240 vehicles. In addition to playing a major role in producing citrus fruits and other products and supplying them to wholesale markets in several large Turkish cities, Cekok Gida exports its high-quality goods especially to the member states of the European Union.
“We’re delighted that Mercedes-Benz Türk has once again posted a major three-figure order for the Mercedes-Benz Actros,” says Wolf-Dieter Kurz, President and CEO of Mercedes-Benz Türk. “Because Turkey is an essential sales market for Mercedes-Benz Trucks, we want to continue to boost sales here substantially in the future.” Following the sale of more than 200 Actros trucks to the chocolate manufacturer Tören Gida in November 2011, this constitutes another major order for the Turkish subsidiary.
At the symbolic handover of two Actros 1844 LS trucks in Istanbul, Ilhan Cekok, CEO of Cekok Gida, reiterated the reasons for the investment decision and expressed his trust in the brand with the star. “The great service network, low operating and maintenance costs, a high resale value, and especially the excellent partnership with Mercedes-Benz were the decisive reasons why we decided to add more Actros trucks to a fleet that already contained many Mercedes-Benz vehicles,” he said. “The Actros particularly shines with its low fuel consumption and handling stability.”
In his speech in Istanbul, Wolf-Dieter Kurz underlined that Mercedes-Benz Türk puts great emphasis on contributing to the business success of customers like Cekok Gida. “We are working hard to meet the different customer demands in a continuously growing and changing market,” he said. “We are closely monitoring market developments so that we can continue to offer state-of-the-art trucks of the highest quality. We are looking forward to continue to work with Cekok Gida.”
The Daimler subsidiary Mercedes-Benz Türk was established in Istanbul in 1967. It began producing buses for the Turkish market in 1968. The Aksaray plant launched truck production in 1986. The facilities in Aksaray and Hosdere are key elements of Daimler’s global production network.